Giving a beloved British biscuit a TV relaunch bursting with michief!

Jam-packed with Mischief!

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Jammie Dodgers

It's not every day you get to shoot an Edgar Wright inspired water fight for an iconic biscuit brand.

As an extension to the TV campaign we wanted to bring that mischievous energy to the UK streets with some fly posters that encouraged people of all ages to get involved!